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The Rolling Stones in the press: “Stones Finally Get It Out” (by L.G.)
ROLLING STONES TAKE CHARGE In 1971, the Rolling Stones ditched their old label and started their own—Rolling Stones Records. No more corporate rules or creative limits; they could make the music they wanted, their way. Their first release, Sticky Fingers, became legendary, kicking off a whole new chapter for the band. And that lips-and-tongue logo? Instant icon. This wasn’t just business—it was rebellion, freedom, and pure Stones attitude rolled into one.
Rolling Stones Take Control: Launching Their Own Label
In 1971 the Rolling Stones were at a major crossroads. After years of dealing with their previous label, Decca Records, they decided to take control of their own destiny. This year marked a huge turning point as they established their own record company, Rolling Stones Records. The decision was a bold move, giving them complete creative freedom and control over their music. They didn’t want to be tied down by the constraints of a major label, and by starting their own company, they could make the music they wanted, without any interference.
Their first (band) release under the new label was Sticky Fingers, an album that would go on to become a legendary part of their catalog. It also marked the beginning of a new chapter for the band, as they were no longer reliant on external forces to handle their business. The label’s logo, the iconic lips and tongue design, became a symbol of the Stones’ rebellious spirit and iconic status.
Rolling Stones Records: Rock, Business, and Legacy
Rolling Stones Records also helped them financially, as they could now take a larger cut from album sales. It was a move that showed their business acumen as much as their musical creativity. It was a game changer for the band, allowing them to stay on top of their game both creatively and financially.
By 1971, the Rolling Stones weren’t just a band; they were becoming an empire. Rolling Stones Records allowed them to continue pushing boundaries, both in their music and their business dealings. The move to independence made them a true force in the music industry, and it’s still a big part of their legacy today.
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