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Rolling Stones on video: Mick Jagger in ‘World in Action’
July 31, 1967: ‘World In Action’ (Granada, UK TV): Mick discusses with Lord Stow Hill, William Rees-Mogg, John Robinson (Bishop Of Woolwich) and Father Thomas Curbishley
*By Marcelo Sonaglioni In 1967, Mick Jagger appeared on World in Action, a British television program that delved into current events and social issues. The episode, which aired during a period of significant cultural and political upheaval, featured Jagger discussing a range of topics that reflected both his personal views and the broader societal changes of the time.
At the time, Jagger was becoming a symbol of the counterculture movement, and the interview showcased his evolving public persona. As the frontman of The Rolling Stones, Jagger was already an icon in the world of rock music, but this appearance gave fans and the wider public a glimpse into his thoughts on topics like fame, youth culture, and the changing landscape of the 1960s. His responses were sharp, candid, and often defiant, reflecting his confidence and the rebellious spirit that defined the era.
One of the most notable aspects of the interview was Jagger’s commentary on the role of rock stars in society. He articulated a view that music and musicians were not just entertainers but also influencers of cultural change. This perspective was groundbreaking at the time, as it reflected the increasing power of pop culture figures to shape public opinion and challenge social norms. Throughout the interview, Jagger struck a balance between deflecting criticism and embracing his position as a leader of the youth movement, demonstrating a keen awareness of both his influence and the responsibilities that came with it.
Mick Jagger’s appearance on World in Action in 1967 is often remembered as an historic moment in his career, marking the point where his image as a rock star began to merge with his identity as a social commentator and cultural icon.
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